Broccoli Bill’s

Carmel, In

Inspired by turn of the century produce stands, Broccoli Bill’s Market acts as a gathering place in a ‘new urbanism’ neighborhood. In addition to providing locally grown produce, fresh meats and specialty groceries, the market offers daily prepared foods drawing residents in throughout the day. Dining inside and on an outdoor terrace overlooking a pond furthers the public embrace of this specialty retailer. Rowland’s holistically conceived environment extends to the design of the market’s signage, menu boards and Broccoli Bill’s private label foodstuffs.